Life insurance is not about investing your money to earn a return on it, it’s about financial protection for your loved ones. The most efficient way to do that is through a term insurance policy. You pay only for insurance and after the policy term ends, you don’t get any money back. But on death during the policy term, it pays a huge corpus to the nominees.
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Look at the premium (cost of the plan) and the claims settlement record of the insurer.

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Source: Google | Insurance News