The Great British Bake Off is reportedly set to remain on Channel 4 for another three years –  after the hit series was at the centre of a £100million tug of war between streaming giants ahead of its contract with Channel 4 ending.

Reports earlier this month suggested Netflix and other streaming channels could be enticed to make a bid to move the beloved show to a rival broadcaster.

But according to The Mirror, bosses are close to agreeing a new three-year deal for the series. 

A TV source said: ‘There were some raised eyebrows at Channel 4 when reports suggested Bake Off could be moving in recent weeks, as they are in the middle of negotiations. 

‘But as far as bosses are concerned, they have all the ingredients they think are necessary for a brilliant partnership on the show, and it is something they want to continue. 

The Great British Bake Off is now reportedly set to remain on Channel 4 for another three years - after the hit series was at the centre of a £100million tug of war between streaming giants

The Great British Bake Off is now reportedly set to remain on Channel 4 for another three years - after the hit series was at the centre of a £100million tug of war between streaming giants

The Great British Bake Off is now reportedly set to remain on Channel 4 for another three years – after the hit series was at the centre of a £100million tug of war between streaming giants 

A TV source claimed: 'There is nothing confirmed, but the most likely outcome now is that Bake Off stays on Channel 4 beyond 2024'

A TV source claimed: 'There is nothing confirmed, but the most likely outcome now is that Bake Off stays on Channel 4 beyond 2024'

A TV source claimed: ‘There is nothing confirmed, but the most likely outcome now is that Bake Off stays on Channel 4 beyond 2024’

‘There is nothing confirmed, but the most likely outcome now is that Bake Off stays on Channel 4 beyond 2024, with both sides favouring a three-year deal at present.’

MailOnline has contacted Channel 4 for comment. 

It comes after claims emerged that the show may be forced to move to a streaming giant due to Channel 4’s ‘money woes’. 

The channel axed several shows in 2023, reportedly to keep costs under control, and last month it was reported that GBBO could be the next show to go. 

The broadcaster’s contract to air the competition reportedly ends after the 2024 series, and it was claimed at the time that there were no talks of extending it.

The Sun claimed that Netflix and Disney+ were named as potential buyers. 

A source said: ‘Having two huge corporations enter the race has hugely inflated the value of the show, which is already sought-after due to its global appeal.

‘Streamers are also looking to combine their model with shows that air at the same time and day each week.

It comes after claims emerged that the show may be forced to move to a streaming giant due to Channel 4's 'money woes'. (judges Paul Hollywood and Prue Leith seen)

It comes after claims emerged that the show may be forced to move to a streaming giant due to Channel 4's 'money woes'. (judges Paul Hollywood and Prue Leith seen)

It comes after claims emerged that the show may be forced to move to a streaming giant due to Channel 4’s ‘money woes’. (judges Paul Hollywood and Prue Leith seen) 

‘Netflix is already doing this with WWE wrestling and Disney+ recently bought the US version of Strictly. The talk is they’re both looking to do the same with a big British show.’

Channel 4 also allegedly planned to cut up to 200 jobs following a huge decline in television advertising

The show, judged by Paul Hollywood and Prue Leith and presented by Noel Fielding and Alison Hammond, launched on the BBC in 2010.

However, it was bought by Channel 4 in 2016 for £25million in a shock move that saw its original presenters sensationally quit.

Netflix currently has the rights to air Bake Off in America, while ITV was close to bidding for the British rights during the last round of negotiations but decided against it. 

Channel 4 said: ‘Any speculation around contracts is just that and we look forward to bringing many more soggy bottoms to our viewers in future.’ 

Netflix and Disney+ declined to comment.

Judge Prue recently broke her silence on the claims, telling The Mirror: ‘Oh my God, I hope to stick with Bake Off wherever it goes. But I don’t think it will move. 

‘I know a lot of people are having a hard time of it and Channel 4 has lost a lot of shows. 

‘But I am quite sure while Channel 4 is there, they will hang on to Bake Off. It is certainly one of their best shows. I think it has found its natural home at Channel 4.’

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