Burgers and pizza might not be on the menu for most Thanksgiving meals, but fans of the aforementioned foods will be well-represented at the 97th Macy’s Thanksgiving Day Parade.
Nickelodeon announced Thursday that the Burgermobile — the vehicle of choice for the fast food-hawking leads of Paramount+’s upcoming sequel Good Burger 2 — will make its first appearance during the annual holiday celebration held in New York City on Thanksgiving Day, which falls this year on Nov. 23.
In addition, the pizza-adoring Teenage Mutant Ninja Turtles will return to the Macy’s parade this year with an all-new float pegged to the recent animated release Teenage Mutant Ninja Turtles: Mutant Mayhem. The float will feature the ninja teens facing off against Superfly and other nefarious mutants.
Among the previously announced Nickelodeon favorites set to return for the 2023 parade are balloon likenesses of SpongeBob SquarePants and PAW Patrol’s Chase, in addition to a Baby Shark float.
Good Burger 2 makes its Paramount+ debut Nov. 22 and stars Kenan Thompson and Kel Mitchell reprising the roles they played in the 1997 comedy Good Burger, which was based on the comedy sketch that first ran on the Nickelodeon series All That in 1994. Teenage Mutant Ninja Turtles: Mutant Mayhem is currently streaming on Paramount+ after hitting theaters in August.
“We couldn’t be more excited to bring the nostalgia of Good Burger and the exciting return of the Teenage Mutant Ninja Turtles to this year’s Macy’s Thanksgiving Day Parade,” said Macy’s Thanksgiving Day Parade producer Jordan Dabby in a statement. “I know our live spectators in New York City and viewers nationwide will be delighted and dazzled by Nickelodeon’s iconic characters joining our Parade lineup this November.”
Veronica Hart, Paramount Global’s executive vp global franchise planning and consumer products marketing, said in a statement: “With the addition of the ‘Burgermobile’ from Good Burger 2 to the Macy’s Thanksgiving Day Parade lineup, we are offering the best of the Nickelodeon brand for every member of the family and giving fans a taste of the nostalgia and big laughs in this November’s highly anticipated sequel.”
The 97th Macy’s Thanksgiving Day Parade, which will also include first-time balloons for One Piece and Netflix’s Adam Sandler-voiced animated feature Leo, airs Nov. 23 on NBC and streams on Peacock.
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